#207 We're Opening Soon - Here's What You Need to Know

Uncategorized Jun 02, 2026

For the last few weeks, I have been writing about something that I think many ranchers feel, even if they do not always say it out loud. The feeling that the ranch still works... but not as naturally as it used to. The feeling that every year seems to require a little more.

  • A little more supplement
  • A little more feed
  • A little more fertilizer
  • A little more effort
  • And a little more worry

The cattle are still there. The grass is still there. The ranch is still functioning. But underneath, something feels different. The cows are more restless. The manure is less consistent. The grass recovers more slowly. The ranch feels harder. And perhaps most frustrating of all, many people are doing everything they were taught to do. They are working hard. They are reading. They are attending meetings. They are trying new ideas. Yet somehow, the ranch still feels like it is not moving ahead.

I think that is one of the reasons so many people have connected with these recent blogs. Because deep down, many ranchers know when something is not quite right. They may not know exactly what it is. But they can feel it. And if you have been feeling that too, I want to tell you something. You are not imagining it. And you are not alone.

Over the years, I have worked with ranchers in many different places.

  • Mexico
  • Oklahoma
  • Vermont
  • Australia
  • New Zealand
  • Europe

Some had very different climates. Different grass. Different cattle. Different goals. Yet I kept noticing the same pattern. Many good ranchers were working incredibly hard inside systems that were not fully working. The ranch still functioned. But it required more and more effort every year. And often, the harder they pushed, the more stuck they felt.

Then, something would begin to change. Usually, it was not because they bought a new product. It was not because they found a miracle supplement. And it was not because they suddenly became better ranchers. Usually, the change began because they started looking at the ranch differently. They stopped asking only, "How do I produce more?" And they began asking, "What is the ranch trying to tell me?" That is often where everything begins.

Why I Created Total Grazing Academy

Many years ago, I began to notice things that did not fit with what most people were saying. I saw cattle with loose manure on beautiful pasture. I saw ranches with plenty of grass, yet the cows still did not seem satisfied. I saw ranchers needing more supplement every year, even though the land looked green. I saw cows selectively eating only the top of the plant and leaving the rest behind. And I kept asking myself: Why?

The answers I heard did not seem complete. People said the cattle needed more protein. Or more mineral. Or better genetics. Sometimes those things helped. But often, the same problems came back. So I kept watching. I kept comparing. I kept visiting ranches. I kept looking for patterns. And over time, I began to see something that I think many people had missed.

The ranch is not only affected by where cattle graze. It is also affected by when they graze. The plants have a rhythm. The cattle have a rhythm. The rumen has a rhythm. The sunlight has a rhythm. And when those rhythms are working together, the ranch often feels calmer, easier, and more productive. When they are not, the ranch often feels harder.

That simple idea changed the way I looked at ranching. And over time, it became the foundation for what is now the Total Grazing Academy. I did not create the academy because I wanted another course. I created it because I wanted to help people see what I had begun to see. Because once you see it, you cannot unsee it. You begin to notice that the cows settle differently when they enter a paddock later in the day. You notice that the manure changes. You notice that the cattle eat more of the plant. You notice that the ranch begins to feel easier. And perhaps most importantly, you begin to realize that many of the problems you thought required more pressure were really asking for more alignment.

Why Some People Stay Stuck for Years

One of the things that saddens me is how many good ranchers stay stuck for years because they believe the problem is themselves. They think, "Maybe I am just not good enough." "Maybe I need to work harder." "Maybe I need more land." "Maybe I need better cattle." I understand those thoughts. I have had them too. But in my experience, most people are not stuck because they are lazy or incapable. They are stuck because nobody has shown them how to see the ranch differently.

Most grazing education still focuses almost entirely on space. How many paddocks. How many days. How much residual. How many moves. Those things matter. But they are not the whole story. Because I have seen two ranches use almost exactly the same grazing system and get very different results. Why? Often, the difference was timing. One ranch moved cattle first thing in the morning. The other waited until the pasture had received several hours of sunlight. The second ranch often had calmer cattle, more consistent manure, less selective grazing, and better recovery. That may sound like a small thing. But small things often change everything.

I think many people stay stuck because they are trying harder inside a system that is out of alignment. The cows are restless. So they add more supplement. The grass is slower. So they add more fertilizer. The ranch feels difficult. So they make more moves. Sometimes those things help for a while. But often they only make the ranch more dependent. More outside inputs. More effort. More worry. And after a while, the ranch only works if everything goes exactly right. That is not resilience. That is survival.

What We Teach Inside the Academy

When people hear about the Total Grazing Academy, sometimes they assume it is simply another grazing course. It is not. Yes, we talk about paddocks, stock density, and grazing management. But the deeper purpose of the academy is to help people understand how the whole system works together. Why do cattle behave differently at different times of day? Why do they sometimes leave the lower stems? Why is manure different in the morning than in the afternoon? Why do some ranches become calmer and easier over time, while others become more difficult? Why does one ranch need more supplement every year, while another needs less? Those are the kinds of questions we explore.

Inside the academy, we talk about what I call the four clocks.

  • The Sun Clock
  • The Plant Clock
  • The Rumen Clock
  • And the Animal Clock

Most ranchers have never been taught to think that way. But once they do, many things begin to make sense. They begin to understand why cattle often do better when they receive fresh pasture after several hours of sunlight. They understand why moving cattle too often can sometimes create more disturbance instead of better grazing. They understand why calm cattle are often a sign of a healthier system. They begin to understand that the goal is not simply to grow more grass. The goal is to create a system that grows more life.

That is why the academy is not only about theory. It is very practical. We look at manure. We look at gut fill. We look at how cattle behave. We look at how much of the plant they eat. We look at how the ranch feels. Because the ranch is always talking. The challenge is learning how to listen.

Why We Only Open a Few Times a Year

One of the questions people often ask is: "If this is helpful, why don't you just leave it open all the time?" The answer is simple. Because I want to do this well. I do not want people to simply sign up, watch a few videos, and disappear. I want people to have the chance to really understand the ideas. To ask questions. To compare what they are seeing on their ranch. To observe. To experiment. To learn from other ranchers who are trying the same things. That is why we only open the academy a few times each year.

When we open it, I want people to come in together. To move through the ideas together. To have time to think. To have time to notice. Because in my experience, that is when the biggest changes happen. Not when somebody rushes. But when they slow down enough to truly observe.

I have seen ranchers join the academy thinking they had a grass problem. Then they realize it was a timing problem. Or a rumen problem. Or a disturbance problem. I have seen people tell me, "For years, I thought I needed more grass. What I really needed was for the cows to enter the paddock at a different time." I have seen people tell me, "I thought the answer was more supplement. Instead, the cattle became calmer and needed less." Those are the kinds of changes that matter to me. Because they are not only changes in production. They are changes in the whole feeling of the ranch. The ranch becomes easier. The ranch becomes calmer. The ranch becomes more alive.

If You Have Been Thinking About It

For the last few weeks, I know some people have been reading these blogs and quietly thinking, "This sounds like what I have been seeing." Maybe you have noticed that the cows seem restless in the morning. Maybe you have noticed that the manure changes depending on when the cattle move. Maybe you have noticed that the ranch feels harder than it should. Maybe you have tried many things and still feel stuck. If that is you, I want to encourage you not to ignore that feeling. Because often, that feeling is the beginning of something important. The ranch is trying to tell you something. And once you begin to listen, things often begin to change.

You do not have to understand everything all at once. You do not have to become an expert overnight. You simply have to begin to observe. To notice. To ask different questions. That is why I created the Total Grazing Academy. Not to give people more pressure. But to help them see differently. To help them understand why the ranch behaves the way it does. And to help them create a ranch that becomes more resilient instead of more dependent. Because I truly believe that most ranchers do not need to work harder. They need a system that works better. And sometimes, the first step toward that is simply realizing that the ranch is not broken. It is trying to speak.

We're Opening Soon

So if you have been listening to these ideas and thinking that perhaps it is time to approach grazing a little differently, I wanted to let you know that we are opening soon. We will be opening the waitlist group first on June 8th. That is when the early pricing will be available. And that gives you the chance to take a proper look before we open it more broadly. There is no pressure. I simply wanted you to know, because many people have been asking. And if you have been feeling that perhaps the ranch is asking for something different, then this may be the right time to explore it.

I believe that many ranchers are much closer to a breakthrough than they think. Not because they need more effort. But because they need a different way of seeing. A way of seeing that allows the cattle, the plants, the rumen, and the sunlight to begin working together again. And when that happens, something very powerful begins to occur. The ranch no longer feels like such a fight. The cattle settle. The grass recovers. The ranch becomes calmer. The ranch begins to move ahead.

If you've been listening and thinking that it might be time to approach grazing a little differently, then it would be worth getting on the waitlist. We'll open access to that group first on June 8th, and that's when the early pricing will be available. That gives you the chance to take a proper look before we open it more broadly. You can join at www.rwranching.com/waitlist.

May God bless you, your family, your livestock, and your land. See you there.

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